American rail company Brightline adopts Accelya’s airline…

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Eco-friendly rail operator seeks to tap into aviation industry expertise

Revenue Management Specialist Accelya agreed to partner with an eco-friendly US intercity rail provider Light line.

The deal will see Brightline use Accelya’s FLX platform which offers inventory control and reporting tools.

Accelya said this will allow Brightline to create a “modern retail experience where prices are adjusted based on demand and willingness to pay.”

Accelya’s software is currently used by more than 80 airlines worldwide, including full-service carriers such as Iberia and Air Europa, to optimize revenue.

Brightline’s approach to revenue management has been influenced by the aviation industry and is part of a longer-term strategy that includes its use of a passenger service system (PSS) based on Airlines companies.

Ben Druce, Head of RM Account Management and Sales at Accelya Americas, said:

“Airlines have long been pioneers in revenue management and now smart, forward-thinking providers of alternative transportation options like Brightline – operating in a competitive transportation landscape, competing with options airlines and automobiles for travelers – are eager to benefit from our knowledge of providing revenue management solutions to many of the world’s largest airlines.

“As a result, Brightline’s revenue management team can now use dynamic visualizations and a powerful user-friendly reporting tool to efficiently review and operate hundreds of trains per day and not be so dependent on historical data as in these times. pandemic, it’s much less value,”

Sean Beason, Director of Pricing and Yield at Brightline Trains, said: “Accelya will enable us to streamline our revenue management processes and work more efficiently, while continuously optimizing our revenue streams using real-time data integrations.

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